In the typical corporate environment of a large company, the work and responsibilites of the Marketing and Sales departments are distinct and separate. However, organizations that align Marketing and Sales together are known to achieve 20% more annual revenue growth.

There should not be rivalry or friction between Marketing and Sales. On the contrary; you canunify your sales and marketing efforts for remarkable business results!

After reading this 60-page ebook, you will learn:

• Set up closed-loop reporting
• Define your funnel stages
• Implement a service-level agreement (SLA)
• Track hold both teams accountable through dashboards & reporting
• Keep the sales & marketing communication flowing

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